We all know that the web platform is turning into the major marketing platform. With the rise in the number of mobile users, the scope associated with digital or online marketing is definitely getting better and better. Marketing agencies are leaving no stone unturned to cash in the opportunity. Everyone wants to get in touch with their potential customers. So, it can be said that the trends are changing quite rapidly, and in order to stay in the limelight, it is essential to know about the top digital marketing trends. A look into the digital marketing trends of 2017 Till now, Google has been the major search engine for looking out for information about any product or service. But, in the coming days, even Face book and Twitter are going to join the platform. Face book and Twitter will be used by the online users for searching and buying products or services. For those who do not know, Face book has already started testing its search engine. The amalgamation of search engine and social media would be quite interesting for the users. #1 Snapchat for ads– Like we all know Snapchat is an app that lets the users to take pictures or record videos and send them to any other user in their contact list. So, companies are thinking about using Snapchat as a tool to reach their target audience. The ads would come along with an expiry date, and in this way the ads will not eat up the memory space of the smart phone user. #2 Video streaming based marketing– In order to provide a better brand experience, marketing agencies are considering the idea of using live video streaming for engaging with their target users. Since videos are more engaging than text based ads, therefore the idea will … Continue reading Top Digital Marketing Trends 2017